StudentShare
Contact Us
Sign In / Sign Up for FREE
Search
Go to advanced search...

The marketing issues and problems affecting the public services sector in the U.K. at the current time - Essay Example

Cite this document
Summary
Unlike other countries like the United States, health in the UK is provided under a national health care system. This scheme is funded by the government through taxes and is also…
Download full paper File format: .doc, available for editing
GRAB THE BEST PAPER93.3% of users find it useful
The marketing issues and problems affecting the public services sector in the U.K. at the current time
Read Text Preview

Extract of sample "The marketing issues and problems affecting the public services sector in the U.K. at the current time"

Download file to see previous pages

The NHS was established with the intention of providing health care for all who needed it at the point of delivery because in the past, health care was not available to all who needed it. Consequently, there was a need to make sure that health care services were more coordinated in the region. There are numerous organisational changes that the NHS has undergone. First of all, it created an internal markets idea where health authorities and doctors were given funding from the government and they could use this to purchase health care from different groups like acute hospitals.

However, with time, this scheme was not very effective as there was too much bureaucracy. Consequently, there was a need to bring in reforms in order to reduce inefficiencies and the current system was born; the use of primary care trusts. (Department of Health, 2006) The Health care system in the United Kingdom is operated by a national budget made by the government. This budget normally includes all the issues that will affect the effectiveness of service provision such as; capital outlays, operating expenses and medical training.

Specific health care providers normally operate on set budgets made on a yearly basis. Despite all these benefits, one must not underestimate all the disadvantages that come with provision of health services under such a scheme. First of all, the total available resources will always and have always been less than the demand for health care. Consequently, there is a need to prioritise issues and allocate finances for the neediest groups. Groups such as the elderly are maintained at a pre-set fee and must therefore be denied certain medical procedures such as kidney dialysis; this procedure is only allowed for those who are fifty five years and below.

There are many patients in the UK who have still not reaped the full benefits of a national health care

...Download file to see next pages Read More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“The marketing issues and problems affecting the public services sector Essay”, n.d.)
Retrieved from https://studentshare.org/miscellaneous/1546232-the-marketing-issues-and-problems-affecting-the-public-services-sector-in-the-uk-at-the-current-time
(The Marketing Issues and Problems Affecting the Public Services Sector Essay)
https://studentshare.org/miscellaneous/1546232-the-marketing-issues-and-problems-affecting-the-public-services-sector-in-the-uk-at-the-current-time.
“The Marketing Issues and Problems Affecting the Public Services Sector Essay”, n.d. https://studentshare.org/miscellaneous/1546232-the-marketing-issues-and-problems-affecting-the-public-services-sector-in-the-uk-at-the-current-time.
  • Cited: 0 times

CHECK THESE SAMPLES OF The marketing issues and problems affecting the public services sector in the U.K. at the current time

Evanston Hospital Healthcare Marketing

The expansion of the current product mix being utilized by the hospital's management can be carried out by augmenting a certain product's depth or their product lines (Hoffmann, 2008).... The Evanston Hospital Health Care Marketing Name Institution Instructor Date The Evanston hospital was among the first institutions within the American health care sector to create an official position for their marketing staff (Peterson, 2008).... However, the issues of pricing have become major concerns for various marketing strategies in the health care sector as its environment changes (Hoffmann, 2008)....
6 Pages (1500 words) Essay

Recent Models for Reform in Public Administration

nbsp; Ocampo (2002) provides a detailed comparison of three widely used models for reform in the area of public management, particularly:Reinventing governmentBusiness process reengineeringNew public managementIn their 1993 publication, Osborne and Gaebler introduced the idea of reinventing government, specifically to develop "a radically new way of doing business in the public sector” (cited in Ocampo, 2002).... This paper 'Recent Models for Reform in Public Administration" focuses on the concepts from different areas of study that can help to analyse and resolve issues affecting the management of operation theatres....
17 Pages (4250 words) Literature review

CONFERENCE AND EVENT MANAGEMENT

The show was still however deemed to be successful despite the reduced numbers in attendance, the media attributed the reduced turnout to the current financial situation as well as the impending swine flu situation.... An analysis of the Royal Brisbane Exhibition Show, more commonly known as EKKA, based from a more internal perspective by virtue of volunteering to attend and observe the event as an insider into the workings in terms of logistics, planning and related activities and issues… The following will serve as an analysis of issues in and around EKKA, from contribution to regional development, right down to the sustainability, pricing and risk management of the exhibition as a whole....
13 Pages (3250 words) Essay

International Marketing and communications

The report analyses the performance of the company in the current market situation and… The report studies the characteristics of the market structure and how it may affect performance of the product and service in the market.... The communication system in Iran has developed over the years and the current plan is to modernize and expand the network with the aim of improving efficiency, increasing the urban... The following report has given an in-depth analysis of the telecommunication sector in Iran and gives marketing plan that will be used by Verizon Wireless Company to venture into the market....
14 Pages (3500 words) Essay

The Service Marketing Issues Affecting Jd Sports within the Sporting Retail Sector

Catering to diverse markets, which includes men, women and children, JD Sports offers a variety of branded… In a market environment in which it is quite difficult to differentiate from competition, as many competitors maintain similar merchandise at competitive pricing structures, JD Sports must rely in It is the intangibles of the business' operational model that provides JD Sports with its current number two position amongst competition.... However, in a market environment in which services are highly homogenous amongst competition, JD Sports must emphasise quality in order to maintain a proper brand reputation and build long-term brand equity....
10 Pages (2500 words) Essay

The impact of stressful employment in the public sector

ng the theoretical concepts, Christiana & Mahalakshmi (2013) stated that the strategic decisions being practiced by contemporary organisations, with the aim of empowering organisational control mechanism have become a major consideration of the public service organisations.... According to Palm (2012), managing employee stress and controlling their behavioural and attitudinal concerns can be considered as few of the… It has major influence on defending the impact of work demands including pre-allocated job roles and responsibilities and time management on employee stress (Palm, 2012)....
20 Pages (5000 words) Literature review

Public Sector - Human Resources and Business Transformation

hellip; In this paper, three methods have been employed to analyze workers in the public sector, patronage, Public Sector service, and privatization.... The social, political, and economic trends that have become catalysts in the transformation of Public Sector have arisen in response to the functional weaknesses of the public sector.... Often bogged down in real or perceived bureaucracy, the public sector workforce has remained focused on the immediate tasks at hand, rather than evolving the culture they serve....
10 Pages (2500 words) Research Paper

Marketing Issues Affecting Telecommunications Services

elecommunication institutions such as Nokia need to identify major areas in the sector that will lead to financial success at times of stiff competition.... The author concludes that telecommunication companies are particularly concerned with eliminating barriers that give an unfair advantage to telecom services competitors.... Nokia needs to diversify its services to the international market.... This is referred to as internationalization of services and it goes beyond the basic nations of trade and exporting to encompass all aspects of the business activity that go beyond national borders....
13 Pages (3250 words) Assignment
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Contact Us